The time has come to truly enjoy outdoor activities. Pop-up stores, which have become a new playground for MZ (Millennial and Gen Z) culture, cannot be missed!
Introduce 5 must visit beauty brand pop-ups in the iconic Seongsu-dong, the holy land of pop-ups.
1️⃣ @innisfreeofficial 《Intern Life at Innisfree Corporation》
📅 4/10 – 5/14
📍 Seongsu 1(il)-ga-gil, Seongdong-gu, Seoul
- innisfreeofficial
2️⃣ @ader_error @bangolufsen ADER ERROR X BANG & OLUFSEN
📅 4/10 – 4/14
📍 26 Yeonmujang-gil, Seongdong-gu, Seoul
- ader_error
3️⃣ @slowacid.official André Kim X Slowacid
📅 4/10 – 4/14
📍 MUSINSA Terrace Seongsu
- slowacid.official
4️⃣ @torriden_official 𝐏𝐎𝐒𝐈𝐓𝐈𝐕𝐄 𝐕𝐈𝐁𝐄
📅 4/8 – 4/28
📍 4 Yeonmujang 17-gil, Seongdong-gu, Seoul
- torriden_official
5️⃣ @madebyverseone 2024 S/S POP-UP STORE
📅 4/1 – 4/30
📍 3rd Floor, 28-3 Seoul Forest 4-gil, Seongdong-gu, Seoul
- madebyverseone