Popup store boom is here! Seongsu-dong, the holy land of pop-ups, never fails to captivate.
Not only pop-ups, but various fashion & beauty brand showrooms are also taking root, revitalizing Seongsu-dong as a hub of culture, art, and the fashion industry.
Check out the new shopping place that has recently opened in Seongsu-dong, the mecca of MZ.
1️⃣ @standoil Standoil Seongsu Flagship Store
📍11gil 19, Yeonmujang-gil, Seongdong-gu, Seoul
Taking the keyword ‘daily bag’ that accompanies you in everyday life, we reinterpret it with Standoil’s unique sensibility by blending timeless, classic shapes with minimal design trends.
- standoil
2️⃣ @pesade_official Pedade Seongsu
📍 1st floor, 24 Seongsui-ro 7ga-gil, Seongdong-gu, Seoul
K-Niche Perfume & Lifestyle, a rising brand, is receiving love from K-celebrities for its unique fragrances and stories, garnering significant attention and requests from overseas.
- pesade_official
3️⃣ @fwee_makeup Fwee Hideout
📍 10, Seongsui-ro 7ga-gil, Seongdong-gu, Seoul
We’ve created a makeup studio where you can experience a variety of colors in the heart of the city, with a large store spanning 100 square meters, including an outdoor courtyard space.
- fwee_makeup
4️⃣ @kodakstyle_kr Kodak Corner Shop
📍 1st Floor, 3-1, Yeonmujang 7-gil, Seongdong-gu, Seoul
We propose a perfect style that combines Kodak’s long history and innovative technology with the iconic colors and strong visual mood of Kodak style.
- kodakstyle_kr