The New Beauty Trend: Male Celebs as Models ♂️

Gone are the days when beauty brands primarily chose female celebrities to represent their products. In 2024, male celebrities have taken the beauty industry by storm, becoming the go-to choice for brand campaigns. From idols to actors, male models have made a significant impact, reflecting the evolving trends in the beauty world. Let’s explore which male stars have captured the attention of leading beauty brands this year!

▫️ CLIO @clio_official | NCT Jaehyun @_jeongjaehyun

▫️ hince @hince_official | ENHYPEN Sunghoon @enhypen

▫️ ETUDE @etudeofficial | RIIZE @riize_official

▫️ Clinique @cliniquekorea | Byeon Woo-seok @byeonwooseok

▫️ Peripera @peripera_official | NCT Doyoung & Jungwoo @do0_nct @sugaringcandy

▫️ Coral haze @coralhaze_beauty | TXT Beomgyu @txt_bighit

▫️ colorgram @colorgram.official | ZEROBASEONE @zb1official

▫️ Dinto @dinto_cosmetic | Kim Soo-hyun @soohyun_k216