This Weekend’s Must-Visit Seongsu Pop-ups! πŸ™οΈβœ¨

Seongsu-dong, the “it” spot for pop-ups, has become the go-to playground for K-culture-loving MZers! Here are 6 fashion and beauty brand pop-ups you absolutely can’t miss this weekend.☝

@oiad_official Oiad. POP-UP
πŸ“… March 21 – March 30
πŸ“ 4, Yeonmujang 17-gil, Seongdong-gu, Seoul
βœ”οΈ Free plush keyring for all visitors | 100% win lucky draw for visitors | Various experience zones

@zara @adsb_anderssonbell β€˜Absolute Beginner’
πŸ“… March 20 – March 23
πŸ“ 57, Seongsui-ro 20-gil, Seongdong-gu, Seoul (SPACE S1)
βœ”οΈ Free gifts for customers who purchase items or add the brand’s Kakao channel | Special events for the pop-up opening

@vdl_cosmetics @musinsa_beauty β€˜Mauve Essential Collection Pop-Up’
πŸ“… March 20 – March 25
πŸ“ 81, Yeonmujang-gil, Seongdong-gu, Seoul
βœ”οΈ Free balloon for visitors | Mini tint gift for event participants | Scoop event for SNS proof shots

@shop_cosymosy @eql_space COSYMOSY POP-UP
πŸ“… March 18 – April 9
πŸ“ 273-13, Seongsu-dong 2-ga, Seongdong-gu, Seoul (EQL)
βœ”οΈ Showcase of new and renewed items | Special promotions

@amiparis Ami x Woo Shik POP-UP
πŸ“… Until April 5
πŸ“ Stage35, 35, Yeonmujang-gil, Seongdong-gu, Seoul
βœ”οΈ Paid customization for teddy bear keyrings | AMI X WOOSHIK exhibition space

πŸ”Ή @puma_kr @musinsa_square β€˜NITROβ„’ HOUSE’
πŸ“… Mar 15 – Mar 30
πŸ“ 12, Seongsui-ro 20-gil, Seongdong-gu, Seoul (1F)
βœ”οΈ Special gifts | Rewards for pop-up photo tags | Running class & coaching program