🐶 March 23rd, International Puppy Day
International Puppy Day was established in 2006 by American pet psychologist Colleen Paige. The purpose behind the establishment of International Puppy Day is to promote love and protection for all dogs around the world, as well as to encourage the culture of adopting shelter dogs.

Here are some fashion brands that have conducted campaigns in celebration of International Puppy Day. From collections featuring Jennie (@jennierubyjane) and Jacquemus (@jacquemus) to collaborative dogwear collections by Sandy Liang (@sandyliang) and Little Beast (@littlebeast.co). Check out the adorable campaigns featuring lovely puppies 🤍

▫️ @sandyliang @littlebeast.co Dogwear collection