According to Zigzag operated by Kakao Style, consumers who search for keywords that follow the TPO (Time, Place, Occasion) when dressing are continuously increasing.

Among them, the representative keyword ‘guest look’ which is a prominent aspect of ’00 style,’ records an average monthly search volume of 700,000. As the spring wedding season approaches, we have prepared for those who are struggling with guest attire choices. Check out the stylish spring guest looks of celebrities! 🧚🏻

📌TPO
The abbreviation for “time, place, occasion,” emphasizing that clothing should be worn according to the time, place, and occasion.