Pop-up stores have become a playground for the MZ generation, deeply rooted in K-culture! Here are 4 must-visit fashion beauty brand pop-ups in Seongsu-dong this weekend that you shouldn’t miss ☝
1️⃣ @empty.seoul.kr x @teklafabrics Tekla POP-UP
11/29 – 12/12
4F, Musinsa Empty Seongsu, 97 Seongsui-ro, Seongdong-gu, Seoul
- teklafabrics
2️⃣ @solitude.fragrances THE LAKE HOUSE SEONGSU
11/22 – 01/19
33 Ttukseom-ro 17-gil, Seongdong-gu, Seoul
✔ Instagram follow = Free “6 Body Sample Gift Set”
✔ Correct the Blind Test = 30ml Eau de Parfum full-size gift
- solitude.fragrances
3️⃣ @jomalonelondon Christmas Special Pop-Up Store
12/5 – 12/25
1F & 2F, 7 Yeonmujang 9-gil, Seongdong-gu, Seoul
✔ Lucky Roulette Event
✔ Gift Concierge to personalize your gift boxes for in-store purchases
✔ Special Photo Booth
- jomalonelondon
4️⃣ @londontradition_kr LONDON TRADITION POP-UP IN EQL Seongsu
11/29 – 12/12
11 Yeonmujang 15-gil, Seongdong-gu, Seoul
✔ Up to 40% off
✔ Free “London Tradition Scarf” for purchases over KRW 700,000
✔ Lucky Draw Event
- londontradition_kr